Oklahoma City University
This tri-fold direct mail piece for Oklahoma City University was designed to capture the attention of rising high school sophomores and juniors through vibrant school colors, dynamic typography, and engaging infographics. The design balances academic credibility with campus vitality via infographics and authentic student imagery, while the "BE A STAR" concept ties directly to the university's branding. My client loved this piece, and the sales team frequently showcased this to prospective clients. It exemplifies the boutique design experience and strategic marketing approach that characterized my company's work in the higher education sector.